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Table 4 Impact of type, luxuriousness, and SCO on benign envy

From: How social media sharing drives consumption intention: the role of social media envy and social comparison orientation

 

Benign envy

Variables

b

SE

Malicious envy

0.10

0.04

Type

0.45***

0.10

Luxuriousness

0.38***

0.10

SCO

0.28***

0.12

Type*Luxuriousness

0.54**

0.20

Type* SCO

0.31**

0.11

Luxuriousness* SCO

− 0.02

0.11

Type*Luxuriousness* SCO

− 0.47*

0.22

  1. Notes: N = 544; Bootstrap sample size = 5000. Type = the type of purchase shared on social networks; Luxuriousness = the luxuriousness of the purchase shared on social networks; SCO = social comparison orientation. *p<0.05; **p<0.01; ***p < 0.001