Exploring the dynamics of mobile app addiction: the interplay of communication, affective factors, flow, perceived enjoyment, and habit

Table 2 Profile of respondents

Demographics	Item	Subjects (N = 320)
Demographics	Item	Frequency	Percentage
Gender	Male	152	47.5%
Gender	Female	168	52.5%
Mobile app usage time per day (Average)	< 30 min	26	8.1%
	30 min − 1 h	53	16.6%
	1 − 3 h	130	40.6%
	> 3 h	111	34.7%

ISSN: 2050-7283