Table 4 Discriminant validity assessment using Fornell–Larcker criterion

(1) Conversation orientation

0.801

(2) Conformity orientation

-0.048

0.711

(3) Information sharing

0.544

0.087

0.760

(4) Scientific discussion

0.355

0.077

0.642

0.811

(5) Disputed communication

0.191

0.219

0.274

0.225

0.835

(6) Social distancing

0.098

0.000

0.148

0.188

-0.041

0.782

(7) Cleanliness control

0.368

0.004

0.448

0.394

0.196

0.531

0.690